Product Watch

April 1999 Issue

What's Under Sugar Coating of New Diabetes Snack Bar?

The Buzz: Glucerna, a snack bar from the makers of Ensure, is prominently labeled "For People With Diabetes." Print ads in professional journals tell dietitians and doctors that Glucerna bars are "healthy snacks that help improve glucose control." The fine print notes, however, that that's only "when used in place of an ordinary snack bar, nutritional beverage or meal replacement," as if such foods are de rigueur for those with diabetes. (They're not.)

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